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Data Advisor - Database Marketing

at CVS Health

Posted: 6/14/2019
Job Reference #: 876141BR
Keywords: management

Job Description

Job Title :
Data Advisor - Database Marketing
Job ID :
Location :
AZ - Scottsdale|RI - Woonsocket|IL - Northbrook
Street Address :
9501 E Shea Blvd
Category :
Description :
Job Description
If you are passionate about making a difference in the work you do, being recognized for your talent and expertise while contributing to the success of key strategic initiatives, consider growing your career with CVS Health, a Fortune 10 healthcare leader!

The Health Engagement Engine (HEE) is one of the key sources of competitive advantage for CVS Health and the enabler to delivering on the vision set forth by the merger of CVS and Caremark in 2007. The Health Engagement Engine represents a collection of technologies that identify, prioritize and deliver opportunities which help our members on their path to better health!

In this exciting new position, you will be responsible for working collaboratively with enterprise wide program/channel/system owners and the Health Engagement Engine team to design and develop new customer relationship management (CRM) campaigns, maintain existing program and client configurations, and execute associated operational and implementation activities.

This position impacts organizational growth via enabling behavior-change messages to both our Pharmacy Benefit Manager (PBM) clients and Retail Pharmacy patients.

In this role, you will be responsible for:

Setting up new targeting campaigns and programs:
- Working collaboratively with colleagues and business partners to vet data requests, explore business cases, and design delivery solutions;
- Developing target lists based on targeting requirements and via data tools including the Aprimo Campaign Management Tool (CMT) system and Teradata Relational Database Management System (using SQL);
- Developing, documenting and maintaining procedures and queries necessary to prepare data based on targeting requirements and variations in intake data sources atting;
- Developing and implementing quality assurance checks (from initial delivery to final merged data) in order to ensure data accuracy and recommending corrective actions when appropriate;
- Working with various business and IT partners to assist in reporting/analytics data requests by asking appropriate questions and manipulating data accordingly.
Project management, implementation, and maintenance activities:
- Working closely with product owners and project owners to solicit the business objectives of any campaign entering HEE
- Coordinating program and client implementation and maintenance activities within the Health Engagement Engine (HEE) systems.
- Responsibilities will include spreadsheet management, program and client enrollment and general data research.
- Participating in project management activities for Health Engagement Engine (HEE) initiatives throughout the project lifecycle.
- Coordinating the development of operational timelines and milestone estimates from project team members, effectively prioritizing tasks.
- Participating on multiple projects of varied complexity (simple to moderate) simultaneously.

Required Qualifications
- To qualify for this highly visible role, candidates will have at least 5 years of professional work experience, preferably including 3 years experience of customer relationship management (CRM) campaign experience.
- 3+ years SQL experience

Preferred Qualifications
- Identifying and breaking down business problems and issues
- Demonstrated ability to develop strategic and analytical frameworks to conduct analyses and/or measure success
- Advanced SQL programming (Oracle, Teradata)
SAS experience
- Data flow documentation and data repository basics
Database Marketing experience is a STRONG plus
- Campaign Relationship Management software such as Aprimo CIM or Unica
- Business analysis, operations, project management, or B2B service
- Data mining and data analytics
- This experience should include demonstrated skills in identifying root causes of problems; developing and implementing technical solutions; using strong analytical skills in the form of SQL, MS Access, and/or SAS programming.
- Candidates should have experience in working with relational databases and have experience with data manipulation, data conversion, query generation, import and export processes, report generation, macros and front end menus or forms.
- Candidate must demonstrate knowledge of working within software development lifecycles, basic project management skills, and effective communication and presentation skills. Demonstrated experience in completing projects independently and on-time is expected.
- Candidates will need to demonstrate comfort in leading projects, facilitating project and development meetings, and presenting to an audience.
- Highly effective, professional, verbal and written communication and networking skills

Verifiable Bachelor degree required. Will consider combination of education and years of relevant work experience.

Business Overview
CVS Health, through our unmatched breadth of service offerings, is transforming the delivery of health care services in the U.S. We are an innovative, fast-growing company guided by values that focus on teamwork, integrity and respect for our colleagues and customers. What are we looking for in our colleagues? We seek fresh ideas, new perspectives, a diversity of experiences, and a dedication to service that will help us better meet the needs of the many people and businesses that rely on us each day. As the nation’s largest pharmacy health care provider, we offer a wide range of exciting and fulfilling career opportunities across our three business units - MinuteClinic, pharmacy benefit management (PBM) and retail pharmacy. Our energetic and service-oriented colleagues work hard every day to make a positive difference in the lives of our customers.

CVS Health is an equal opportunity employer. We do not discriminate in hiring or employment against any individual on the basis of race, ethnicity, ancestry, color, religion, sex/gender (including pregnancy), national origin, sexual orientation, gender identity or expression, physical or mental disability, medical condition, age, veteran status, military status, marital status, genetic information, citizenship status, unemployment status, political affiliation, or on any other basis or characteristic prohibited by applicable federal, state or local law. CVS Health will consider qualified job candidates with criminal histories in a manner consistent with federal, state and local laws. CVS Health will not discharge or in any other manner discriminate against any Colleague or applicant for employment because such Colleague or applicant has inquired about, discussed, or disclosed the compensation of the Colleague or applicant or another Colleague or applicant. Furthermore, we comply with the laws and regulations set forth in the following EEO is the Law Poster: EEO IS THE LAW and EEO IS THE LAW SUPPLEMENT

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. If you require assistance to apply for this job, please contact us by clicking Advice and Counsel

CVS Health does not require nor expect that applicants disclose their compensation history during the application, interview, and hiring process.

For inquiries related to the application process or technical issues please contact the Kenexa Helpdesk at 1-855-338-5609. For technical issues with the Virtual Job Tryout assessment, contact the Shaker Help Desk at 1-877-987-5352. Please note that we only accept resumes via our corporate website:

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!