Yum! Brands

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Director, Digital

at Yum! Brands

Posted: 4/26/2019
Job Reference #: 90192

Job Description

Posting Title
Director, Digital

Job Description
  • Lead the development of global strategies across ecommerce, marketing and retention to drive growth
  • Responsible for the digital ordering user experiences & ongoing optimization through data driven insights
  • Drive growth across digital ordering channels including delivery, click & collect, and kiosk ordering
  • Develop strong relationships and influence global markets to align on strategic priorities
  • Manage global relationship with key technology partners and ensure digital platforms support key growth strategies
  • Work closely with cross-functional teams to develop the innovation strategy for the next generation ordering (table service, voice, chatbot, etc.)
  • Develop strategies for growing brand loyalty, driving customer retention and creating personalized experiences
  • Share digital marketing best practices and performance marketing strategies to maximize ROI
  • Provide ongoing coaching to team and markets globally to grow as digital leaders

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Minimum Requirements
Role requirements:
  • University Degree in related field, MBA preferred
  • 7+ years relevant experience
  • Have experience running or managing an ecommerce business
  • High ability to perform multiple tasks and handle changing priorities successfully in a fast paced environment with little direct supervision, with the ability to remain calm under pressure
  • High degree of integrity when dealing with confidential and sensitive information
  • Excellent interpersonal and communication skills
  • Integrity and work ethic are non-negotiable
  • Strong team player and solutions-oriented
Prefer, but not required:
  • Franchisee experience
  • Global experience
  • Consulting experience to help evolve organizational ecommerce strategy and capabilities

Company Summary
Yum! Brands, Inc. has over 39,000 restaurants in more than 130 countries and territories and more than 1.4 million associates worldwide. The Company's brands - KFC, Pizza Hut and Taco Bell are the global leaders of the chicken, pizza and Mexican-style food categories.

KFC Global, based in Plano, Texas, is a powerful global growth engine for Yum! Brands, with more than 22,000 restaurants.  KFC is a diverse, high-return business, with over $950 million in operating profits in 2013 and over 1,250+ new restaurant openings. Our international business and growth is one of the key factors that makes us truly unique in the restaurant industry. 
What makes Yum! a great place to work? It's our people. That's why we invest in people capability so they can make the most of their career. With a diverse workforce and ongoing opportunities for personal and professional success, we've built a culture that rewards and recognizes great effort while providing the work/life balance that is so important to all of us.